Check out this video to see how it all connects - and what it means for building regenerative work cultures.

Using behavioral science to understand and improve how people, teams, and systems work together.

Using behavioral science to understand and improve how people, teams, and systems work together.

Using behavioral science to understand and improve how people, teams, and systems work together.

I’m Cheyennis Doom,
With an M.S. in Applied Psychology from the University of Southern California—specializing in Industrial-Organizational and Consumer Psychology—I bring over two decades of leadership experience, systems thinking, and people-centered transformation.
My career has spanned corporate banking, culture strategy, organizational development, and entrepreneurship. Along the way, I’ve led large teams, built cross-sector partnerships, and designed initiatives that bridge vision with execution.
Most organizations don’t fail because they lack values—they fail because those values aren’t lived consistently.
I saw this pattern across industries, sectors, and leadership styles. High-level strategies often looked good on paper, but day-to-day experiences told a different story. ROOTS™ emerged as a way to measure not just what people say about culture, but how systems, behaviors, and values truly align. The name ROOTS™ reflects both the diagnostic process and the philosophy behind it:
Healthy cultures grow from strong foundations.
Alignment must be nurtured, like soil that sustains life.
Every decision—like water, sunlight, or stewardship—affects what blooms.

Your Values. In Motion.
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